1. Mobilization of Farmers: At the start of the programme the emphasis is on community (farmers) mobilisation. In Bihar, mobilisation has led to formation of four Farmer producer Organisations (FPOs). Capacities of theseFPOs are strengthened through intensive inputs in the form of orientation sessions, continued training, visits to other programme areas to enable them to take up the new roles effectively. The main purpose of FPO's is to build a to build a prosperous and sustainable agriculture sector by promoting and supporting member-owned Producer Organisations, that enable farmers to enhance productivity; through efficient, cost-effective and sustainable resource use.
2. Market Access:The key to this approach is the identification of buyers to procure products identified, and specifically address top of the supply chain requirements. This required identification of location-specific priority interventions, where each spoke serves as the convening platform that brings together a mix of resources to address forward and backward linkages. The mix of resources are determined by the relative advantages and expertise from both the private and public sectors to ensure the integration of the key components required for creating an economical and sustainable value chain. This will include supply of agricultural inputs like seed, fertilizer, pest management and mechanization, mechanization services, extension services, finance and marketing services, agro-processing, and marketing and procurement systems.
3. Demonstrations: Demonstration plots are exciting forums for learning and information exchange. The project introduces new technologies and best practices in banana and vegetable value chain through establishmentof 17 Demonstration Plots in collaboration with research stations and private companies such as Jain Irrigation and National Research Centre for Banana etc.
Technology Acceleration: Project is promoting opportunities for investments in technology innovation. Common Service Centres (CSCs) – a huge ICT based network- established by Sahaj use its digital network to provide various services to the rural people to the target groups. Various technological interventions such as hybrid seeds, G9 variety of banana, Lema bean variety etc. are being introduced in project through demonstrations plots.
4. Capacity Building: Continued education and skills enhancement lead to maturity of communities and community based organization enabling them to enter into a self-reliant model that outlines a clear set of linkage priorities and the means to address them. There is need for a continuous handholding of the farmers to create awareness of the best practices, package of knowhow to be able to benefit from the use of quality inputs and this is being done in collaboration with agri universities such as National Research Centre for Banana in West Bengal.
5. Access to Finance: Financial literacy programme will be conducted for farmers to build on their financial understanding. It will also help stakeholders in better understanding the financial affairs of Farmer Producer Companiesand farmers groups.